Why a Real Estate VA is your Key to Productivity

You got into real estate because you love the business, you're driven by providing outstanding customer service and you're a people person. So why are you spending so much time in front of your computer, following up emails, scheduling social media posts, doing paperwork and other tedious tasks?

Imagine you had someone to take on the routine, repetitive work, to give you more time to grow your business. Now imagine you could do that for a fraction of the cost of hiring a full-time PA... and you get someone with the skills and expertise from a real estate background.

As a real estate agent, you have a selection of tasks that aren’t core to winning business, but simply can’t be avoided. Essential tasks like managing paperwork, updating databases and sending follow-up emails take away your valuable time and resources that can be spent on tasks that are dependent on your input.

Virtual assistants are experienced in all of these jobs and will be able to complete them efficiently and to a high standard, freeing up your time to focus on core activities like closing deals.

So, what tasks can your real estate VA take off your hands?

Social media management

One of the most time-consuming, but highly valuable tasks for your real estate agency. A VA can design advertisements, create content, run different social media campaigns, schedule posts and provide analytics to provide insights into engagement. According to a recent report by the National Association of Realtors, 98% of older millennials have looked for their home online. This shows how imperative it is to have an excellent social media presence and an eye for digital marketing.

Copywriting

A VA can provide professional copywriting for property details and particulars to help you sell winning instructions.

Newsletters are an excellent way of keeping in contact with your database by providing key touchpoints and a VA will be able to write, design and format a weekly or monthly newsletter to send out to your database, keeping you ‘top of mind’.

Research and data management

Keep all your data up-to-date and know which houses in which roads have sold and which local events are on the horizon. As a real estate agent you have a million and one questions, such as ‘how are taxes reassessed in this area?’, ‘how much is a season ticket from the local station?’, ‘where is the closest Ofsted outstanding school?’. Answering these efficiently is key to closing a deal. With a VA, you can have all this data at your fingertips, without spending your valuable time researching and inputting data into the CRM.

Drafting emails and letters

You are great at what you do, because you are brilliant at networking. But just because you love to talk, it doesn't mean you love to spend time writing. A VA with a corporate and legal letter writing experience can have your emails and letters drafted and ready to go.

Blogging

Keep your website relevant and improve your SEO by having a VA with a multitude of experience in blogging create engaging posts that your audience will find interesting and thought provoking.

Bookkeeping

Bookkeeping is one of those tedious, essential tasks that can be done virtually. You need someone reliable to manage paperwork, contracts, keep track of your expenses, KPIs and the status of each sale.

Qualifying leads and appointment setting

Real estate agents are busy people, who must permanently juggle appointments with their personal life. Calendar management can become overwhelming when you have a plethora of appointments to manage, but a VA will respond to incoming enquiries, qualify leads and make appointments on your behalf after collating all the relevant information.

Real estate agents live busy lives, with days extending far further than the typical 9 to 5. Unanswered emails, web enquiries and planning the next social media post can make it very difficult to take time for yourself and can have a negative impact on your work-life balance.

By hiring a virtual assistant to take care of the routine and repetitive tasks, it gives you more free time to indulge in your personal life.

Virtually Assisted Ltd offers a combination of general VA experience and real estate industry experience in the most successful South East branch of Hamptons International. Introducing this winning combination into your real estate business, is a sure-fire way to increase productivity whilst maintaining a healthy work-life balance.